GrowPress (HeyDo v1)

GrowPress (HeyDo v1), developed by Growably, is the first AI Agent that allowed any WordPress user with a ChatGPT account to control their website seamlessly through natural language. By eliminating the technical complexities of WordPress, GrowPress (HeyDo v1) empowered business owners to create, manage, and maintain their websites effortlessly—whether by typing or talking.
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Project Overview

GrowPress (HeyDo v1) bridged the gap between technical website management and user intent by combining the power of AI with intuitive design. It enabled users to manage 90% of WordPress functionality, including creating, updating, and deleting Custom Post Types (CPTs) such as Posts, Blogs, Cooking Lessons, and Courses, without needing technical knowledge.

While OpenAI’s ChatGPT imposed limitations, particularly in adding images to CPTs, Growably developed a clever workaround to achieve this intuitively, making GrowPress (HeyDo v1) a pioneering tool for non-technical WordPress users.

The Challenge

We faced several significant challenges:

Technical Barriers for Users

Many business owners lacked the technical skills required to maintain and scale their WordPress websites effectively.

OpenAI Platform Restrictions

OpenAI’s platform imposed limitations, such as no native support for adding images, and frequent changes without notifying third-party developers.

Security and Scalability

Developing a robust backend to manage client websites securely while ensuring a multi-tenant architecture to keep client data separate.

Objective

To develop a user-friendly AI-powered solution that enabled WordPress website management through natural language. Key goals included:

  • Eliminating technical barriers for business owners.
  • Supporting most WordPress features like CPT creation, updates, and deletion.
  • Addressing platform restrictions with creative and intuitive solutions.
  • Ensuring security and scalability for clients.

Solution

AI Integration and Reverse Engineering

We leveraged OpenAI’s ChatGPT infrastructure and reverse-engineered its capabilities to enable natural language control of external WordPress websites.

Intuitive Management of Custom Post Types (CPTs)

We enabled users to manage 90% of WordPress functionality, such as posts, pages, lessons, and courses, with simple commands.

Image Workaround

We developed a clever and seamless method for adding images to Custom Post Types despite OpenAI platform limitations.

Robust Backend Development

We built a secure, scalable backend architecture to ensure data isolation and client security.

Natural Language Interaction

We empowered users to manage their websites effortlessly by “talking” or typing commands in plain language—transforming complex technical tasks into simple conversations.

The OpenAI Challenge

While GrowPress (HeyDo v1) successfully demonstrated the power of AI in website management, we faced challenges due to OpenAI’s practices:

  • Frequent platform changes: OpenAI made updates without notice, often breaking third-party integrations.
  • Lack of developer communication: Best practices for third-party developers were not followed, leading to unexpected disruptions.

From this experience, we learned an important lesson about working with third-party platforms that focus on improving their own product without prioritizing clear communication with developers. Their lack of transparency can cause significant disruptions, making it essential to develop an abstract, custom-built solution to ensure long-term stability and innovation for our clients.

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